World Book had been using one of the first page design programs, QuarkXPress, to do long publishing as it was the industry standard at the time. But when Adobe acquired FrameMaker, they realized that it was a much better program for the kind of work that they do. But the program has its roots in Unix and does look or feel like a traditional Windows or Mac program. It has a fairly steep learning curve, and they had an awful lot of designers to train.
The best thing about being a FrameMaker instructor is that even in a city the size of Chicago, there aren’t many people who can even use it, much less teach it. But I can do both, and I landed that contract. I got to teach their staff both in Chicago and in New York. When it came to FrameMaker training in Chicago, all roads led to me.